Your Drink.
Your Call.

A Student-Focused Alcohol Awareness Campaign

Created by the Substance Use and Health in Emerging Adulthood (SHEA) Lab at St. Francis Xavier University in partnership with CCSA, Your Drink. Your Call. is a health promotion campaign designed for post-secondary students.

A Campaign Designed with Students for Students

By using the Your Drink. Your Call. campaign materials, post-secondary institutions can:

• Increase student awareness of Canada’s Guidance on Alcohol and Health (CGAH)
• Use a supportive approach to educate students on the harms and costs associated with alcohol consumption
• Empower students to make informed decisions about their alcohol use

The campaign is free to use, can be adapted to specific student populations, and uses a blend of digital and physical assets. By engaging through peers’ lived experiences, students can gain a greater awareness and understanding of their relationship with alcohol.

Learn more about Your Drink. Your Call.